38. How to Network as an Introvert
Have you ever felt like your introverted nature might hold you back from building a successful business? I know I have. I used to believe entrepreneurship was only for the most extroverted people. But then I learned that authentic connection doesn't require being the loudest in the room - it just takes some intentional preparation and a focus on genuine, one-on-one interactions.
As introverts, we bring unique strengths to entrepreneurship, like deep thinking, careful decision-making, and creative problem-solving. These qualities make us incredibly effective at understanding client needs and crafting thoughtful solutions. The key is learning to leverage our natural abilities in a way that feels authentic and energizing, rather than draining.
Join me this week as I share practical strategies to help you thrive in networking and relationship-building as an introvert. You'll learn how to prepare for events, focus on quality connections, manage your energy, and gradually build social confidence. By the end, you'll see that introversion isn't a limitation in business - it's a superpower.
Ready to start your networking journey? Join us every 2nd Thursday for my free Mom Entrepreneurs Circle. Sign up below for support, advice sharing, and the tools you need for both you and your business to thrive.
What You’ll Learn from this Episode:
Why introversion is a distinct advantage in entrepreneurship.
How to prepare for networking events in a way that will help you reduce your anxiety.
The importance of focusing on a few quality connections versus working the whole room.
Strategies for managing your energy before and after high-energy events.
How to gradually stretch your comfort zone and build social confidence.
Listen to the Full Episode:
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21. Is Perfectionism Stopping You from Launching Your Business Website?
Quiet: The Power of Introverts in a World That Can’t Stop Talking by Susan Cain
Full Episode Transcript:
Being an introvert in business is not a limitation. It is a strength. Okay? I used to think entrepreneurship was only for extroverts like my husband, someone who thrives in crowds while I get absolutely drained by having just three people in a room. At my first networking event, I was so terrified of introducing myself that I barely heard anyone else speak. But everything changed when I met with the event leader one-on-one, and she gave me permission to do things differently. She showed me that authentic connection doesn't require being the loudest in the room. It just requires being intentional and some proper planning.
Today, I'm sharing exactly how to leverage your quiet strengths to create massive impact without pretending to be someone you're not. Okay, by the end of this episode, you're gonna feel energized to take actions that will take your business to the next level. Especially the actions you thought were off-limits because you're an introvert.
Welcome to How to Quit Your Job: A Mom’s Guide to Creating a Life and Business You Love. It’s a podcast that helps working moms just like you, optimize your time, manage your mind, and start a business that helps you create more freedom, flexibility, and, yes, fun. I’m business and mindset coach Jenna Rykiel. And I offer practical tips to help you ditch the nine-to-five. I have been exactly where you are and I know what it takes to make the transition without trading one form of burnout for another. So, let’s get started.
Hey there, fellow introverted moms. If you've ever felt like your quiet nature might hold you back from building a successful business, today’s episode is especially for you. We're diving deep into how to use your natural strengths as an introvert in your business, particularly when it comes to networking and relationship building. I'm going to share some practical strategies that have worked for me and my clients, ways to connect authentically without draining your energy or pretending to be someone you're not.
Okay, I want you to walk away understanding that being an introvert isn't a barrier to success, it's actually one of your greatest assets. First, let's talk about why being an introvert is a distinct advantage in business. Being an introvert means that you possess things like deep thinking skills, careful decision making, and creative problem solving, right? These are amazing strengths to bring into your business, especially if you plan to work with clients one-on-one. Your natural ability to listen deeply and process thoroughly makes you incredibly effective at understanding their needs and creating solutions. You're not just hearing their words, right?
You're picking up on subtle cues and making thoughtful connections that others might miss. And if your dream business Includes working with a lot of people at once so not one-on-one, and I know that seems at odds with being who you are, but it's not out of the question. I'll give you strategies to become the type of person who leads groups and share my own transformation in a couple of minutes but I also want you to know that even if you're serving more than one person at a time or need to speak to groups for your business, those businesses can still evolve from more simple one-to-one connections first. The connections that you feel most natural in and the ones that do not take up too much of your energy.
What I want you to avoid doing is comparing yourself to the seemingly extroverted entrepreneur. Okay, first of all, it's hard to know the full story about someone. So even if that marketing mogul you admire seems like an extrovert, they may just have some of the strategies that I'm talking about today. And when they aren't in the spotlight, they may retreat to a quiet space alone, just like you. So don't compare yourself to someone that you know very little about. And don't get discouraged by the loudest voices in the room, thinking that's the only way to be successful.
By design, extroverts will be more noticeable because they are energized in those group settings, which means they are probably lighting up the room, raising their hand and chatting it up. And good for them, right? It's hard to miss them most of the time but there are also plenty of people in the room who are keeping to themselves and they are just as intelligent and successful and you are one of them, okay?
But I know that's hard. I've lived it and I've grown so much over the years in networking spaces. Early in my business, I attended a networking event and honestly, it was terrifying. Actually most networking events I attended early on in my business were terrifying. It's often that I barely heard anyone else's introduction because I was so focused on what I would say when it was my turn. When I finally spoke, it was complete word vomit. You know, that feeling when your words come out all jumbled and you're not even sure what you just said. That was me. I was also sweating and my heart was racing, the whole nine yards.
The event leader, who's now become a dear friend and mentor, suggested something that transformed my approach to networking. She taught me the power of preparation, which is the first practical piece of advice I want to impart today. I want you to set aside time to prepare for these events. I want you to prepare not just an introduction, I want you to prepare for the entire networking experience.
So what that means is, you know, start by crafting a clear, engaging 30 to 60-second introduction, one that includes what you do, who you help, and maybe even a memorable personal detail about yourself. I want you to practice it until it feels natural, but I want you to not stop there. I also want you to prepare three or four go-to questions that you can ask in those groups. What brought you to this event? What's the best part of your work? What kind of challenges are you facing in your business?
These questions help you guide conversations naturally and take the pressure off thinking of what to say in the moment, which I know is really difficult for us introverts. And it may feel silly to practice these things ahead of time, but it will absolutely relieve some anxiety if you put thought into what you want to say ahead of time.
After learning about this and after my mentor shared this with me, the next time I attended that group, I followed her advice and even prepared a funny story about my dog. And you wouldn't believe how many people reached out individually afterward to share their own dog stories. Preparing and having an introduction where I was thoughtful about what I wanted to say helped to create natural openings for one-on-one conversations and those one-on-one conversations is where the real magic happens.
Which brings me to my second key strategy that I want to share and that's focus on quality connections over quantity. When you're at networking events or group situations, don't pressure yourself to be the loudest voice in the room or even to be a voice at all if it feels too draining. Okay? Instead, make it your goal to find just two or three people you'd like to connect with further once the event ends. And think of the initial event as the starting point, not the main event. The real relationship building happens in those followup one-on-one conversations where you can truly shine.
During the event, look for those who align with your goals, pay attention to what others say they need. Often you'll hear someone mention a challenge that you can help with. That's your opening for deeper conversation.
When you do find someone you'd like to know better, be direct. Reach out to them and say, "I'd love to learn more about your work. Would you be open to a virtual coffee chat?" Then, and this is crucial, make sure you're following up within 24 hours. You may even want to block off time on your calendar to, after the event, reach out to folks, or even leave space in your calendar open so that people can schedule with you.
In the follow up emails that you send to people, reference something specific from your conversation or from the event, and maybe even suggest two or three specific times to meet. If you have a scheduling link, even better. I talk about the importance of a scheduling link in episodes 21 and 36 as your minimum viable presence. So feel free to check those episodes out if you're still on the fence about a scheduling link. I highly recommend you get one.
But approaching those events where you're meeting a lot of people and feeling generally drained with that structured approach that I recommended of learning about people and then holding yourself accountable to get to know them further after the event, it helps take the pressure off the event itself and it helps take the pressure off of you too in that event. And it helps you build meaningful relationships.
The third crucial element of thriving in these group settings as an introvert is managing your energy effectively. And this is where many introverted entrepreneurs struggle. They push themselves to do all the right business activities without honoring their need for recharge time.
Susan Cain, who's the author of the book Quiet, says that introverts should arrange their lives around their preferences while stretching outside comfort zones selectively, which I think is really well said and I highly recommend that book for all the introverts out there.
What this means is scheduling buffer zones before and after high energy activities. For me, this means blocking off maybe an hour before any presentation or networking event to center myself, review my notes, and get into the right headspace. And after the event, also scheduling time because I need even more time to decompress after an event.
Whenever I host a webinar or a workshop, I block off at least an hour afterwards for a walk. And I often even end my work day right after these high-energy events, right? It takes so much of my energy to be in a one-hour call presenting to people and taking questions and interacting, even if it's a topic that I love sharing about. I get really tense and I even literally shake sometimes in those group presentations because of the adrenaline and attention.
And I've learned that having that buffer time allows for me to show up fully without dreading the energy drain. Remember, it's not just about recovery, it's about prevention too. Build regular recharge activities into your weekly schedule so that you keep doing these business-building and business-development activities and it could be anything right it could be reading, walking, meditating, any quiet activity that fills your cup. It's necessary maintenance for your business's most important asset, which of course is you.
Just another thought here, similar to preparing an introduction, I hope it goes without saying that spending a lot of time preparing for any speaking engagement or workshop that you're hosting is a must, okay? It doesn't remove the discomfort, but it does mitigate at least some of the anxiety when you prepare and practice before going into that sort of event.
Finally, let's talk about building your social confidence gradually. I want you to think of it like strengthening a muscle. Okay, you start small with lightweights and gradually work your way up to more challenging weight. Just like you wouldn't start your fitness journey by trying to lift 200 pounds, right? You shouldn't start your networking journey by hosting a 100-person event.
We're going to start with an easier weight. And what that looks like is maybe it's just joining online communities where you can participate in written discussion at your own pace, right? Maybe then it's moving on to virtual one-on-one meetings with people you already know. A little more scary than online forums but maybe less scary than a group event.
And then once that feels a little bit more comfortable, gradually progress to small in-person meetings, then larger group events, and eventually if it serves your business, speaking or leading groups. If you're an introvert, but you have a vision to run a company that hosts group retreats, or maybe you're a writer and you know, you'll have to do book signings, which terrify you, right?
I want you to think of it like any other skill. We can gradually build up your ability to excel in group settings. It just takes practice and exposure. This is exactly what happened for me when I started running the Mom Entrepreneur Circle, which again is the free networking and community that I run to bring together mom entrepreneurs.
I was so hesitant to lead the group initially, but I knew I wanted to have a business that offered a community element to the coaching. It's so important that us moms know we aren't alone. And the only way to really create that safe space is by bringing mom entrepreneurs together. But how would I be able to do that as an introvert who hates leading groups, right?
So I started practicing leading groups. I started building that muscle. At first it was terrifying and I would leave the calls dripping in sweat, but over time it became more comfortable. Month after month it got easier and now I can run those meetings without breaking a sweat.
Okay, the key is consistency, showing up regularly for small challenges until they become comfortable, then taking on slightly bigger ones. It's like how we talked about in last week's episode that your biggest goals and vision will require you to become a different version of yourself, a better version of yourself.
Okay, you can still be an introvert and add value to groups. It doesn't happen overnight. But with small intentional actions, you'll one day look back and simply be amazed at what you are capable of doing. So let's look at those powerful strategies and do a little recap.
Number one, I want you to truly embrace your natural strengths that come with being an introvert. Being the quiet, thoughtful business owner is a strength. Stop seeing introversion as a limitation, okay? And I want you to be proud of who you are.
The second thing is prepare and practice for group situations. Having a go-to introduction and questions ready can work wonders for your anxiety and for your focus in settings where you're meeting new people and maybe initially feeling terrified.
The third thing is focus on quality connections and focus on following up one-on-one rather than trying to work the whole room and make the event itself be worthwhile, okay? That event will be worthwhile if you get two to three people that you can follow up with individually afterwards.
Number four, protect your energy with buffer times before and after high-energy events as needed. Do the things that fill your cup.
And the last thing is I want you to gradually stretch your comfort zone while honoring your natural preferences. If you're ready to start showing up differently, and maybe even showing up at all in spaces that you usually avoid from being an introvert, I want you to find one of those spaces this week and pick just one of these strategies to implement.
Maybe it's crafting your introduction, right? Or focusing on scheduling one-on-one coffee chats after the meeting. Maybe there's a networking event that you attended last month, and you have a list of people that you can actually reach out to to schedule one-on-one chats this week.
Whatever it is, I want you to practice something small this week that pushes you just a little bit as an introvert out of your comfort zone but that makes you stronger. And next week I'm going to be talking about a topic that's near and dear to my heart. It's the I-don’t-know trap. If you've ever felt stuck in your business because you didn't know what to do next, or maybe you didn't know what to do first, that episode is going to be life-changing. I will give you the secret to getting past that I don't know moment every time it pops up in your business.
And if you found today's episode helpful, please leave a rating and a review for the podcast. It helps moms just like you find this as a resource. And even better, I encourage you to send this episode to another introverted mom to listen so that they can start to see the potential in themselves to quit their job and start a business if that's their dream.
Until next time, keep taking those small steps forward. They all add up to create the business and life you love. Thanks for listening and I will see you next week.
Thanks for listening to this week’s episode of How to Quit Your Job: A Mom’s Guide to Creating a Life and Business You Love. If you want to learn more about how I can help you stop making excuses and start making moves, head on over to www.jenna.coach. I’ll see you next week.
Today, I'm sharing exactly how to leverage your quiet strengths to create massive impact without pretending to be someone you're not. Okay, by the end of this episode, you're gonna feel energized to take actions that will take your business to the next level. Especially the actions you thought were off-limits because you're an introvert.
Welcome to How to Quit Your Job: A Mom’s Guide to Creating a Life and Business You Love. It’s a podcast that helps working moms just like you, optimize your time, manage your mind, and start a business that helps you create more freedom, flexibility, and, yes, fun. I’m business and mindset coach Jenna Rykiel. And I offer practical tips to help you ditch the nine-to-five. I have been exactly where you are and I know what it takes to make the transition without trading one form of burnout for another. So, let’s get started.
Hey there, fellow introverted moms. If you've ever felt like your quiet nature might hold you back from building a successful business, today’s episode is especially for you. We're diving deep into how to use your natural strengths as an introvert in your business, particularly when it comes to networking and relationship building. I'm going to share some practical strategies that have worked for me and my clients, ways to connect authentically without draining your energy or pretending to be someone you're not.
Okay, I want you to walk away understanding that being an introvert isn't a barrier to success, it's actually one of your greatest assets. First, let's talk about why being an introvert is a distinct advantage in business. Being an introvert means that you possess things like deep thinking skills, careful decision making, and creative problem solving, right? These are amazing strengths to bring into your business, especially if you plan to work with clients one-on-one. Your natural ability to listen deeply and process thoroughly makes you incredibly effective at understanding their needs and creating solutions. You're not just hearing their words, right?
You're picking up on subtle cues and making thoughtful connections that others might miss. And if your dream business Includes working with a lot of people at once so not one-on-one, and I know that seems at odds with being who you are, but it's not out of the question. I'll give you strategies to become the type of person who leads groups and share my own transformation in a couple of minutes but I also want you to know that even if you're serving more than one person at a time or need to speak to groups for your business, those businesses can still evolve from more simple one-to-one connections first. The connections that you feel most natural in and the ones that do not take up too much of your energy.
What I want you to avoid doing is comparing yourself to the seemingly extroverted entrepreneur. Okay, first of all, it's hard to know the full story about someone. So even if that marketing mogul you admire seems like an extrovert, they may just have some of the strategies that I'm talking about today. And when they aren't in the spotlight, they may retreat to a quiet space alone, just like you. So don't compare yourself to someone that you know very little about. And don't get discouraged by the loudest voices in the room, thinking that's the only way to be successful.
By design, extroverts will be more noticeable because they are energized in those group settings, which means they are probably lighting up the room, raising their hand and chatting it up. And good for them, right? It's hard to miss them most of the time but there are also plenty of people in the room who are keeping to themselves and they are just as intelligent and successful and you are one of them, okay?
But I know that's hard. I've lived it and I've grown so much over the years in networking spaces. Early in my business, I attended a networking event and honestly, it was terrifying. Actually most networking events I attended early on in my business were terrifying. It's often that I barely heard anyone else's introduction because I was so focused on what I would say when it was my turn. When I finally spoke, it was complete word vomit. You know, that feeling when your words come out all jumbled and you're not even sure what you just said. That was me. I was also sweating and my heart was racing, the whole nine yards.
The event leader, who's now become a dear friend and mentor, suggested something that transformed my approach to networking. She taught me the power of preparation, which is the first practical piece of advice I want to impart today. I want you to set aside time to prepare for these events. I want you to prepare not just an introduction, I want you to prepare for the entire networking experience.
So what that means is, you know, start by crafting a clear, engaging 30 to 60-second introduction, one that includes what you do, who you help, and maybe even a memorable personal detail about yourself. I want you to practice it until it feels natural, but I want you to not stop there. I also want you to prepare three or four go-to questions that you can ask in those groups. What brought you to this event? What's the best part of your work? What kind of challenges are you facing in your business?
These questions help you guide conversations naturally and take the pressure off thinking of what to say in the moment, which I know is really difficult for us introverts. And it may feel silly to practice these things ahead of time, but it will absolutely relieve some anxiety if you put thought into what you want to say ahead of time.
After learning about this and after my mentor shared this with me, the next time I attended that group, I followed her advice and even prepared a funny story about my dog. And you wouldn't believe how many people reached out individually afterward to share their own dog stories. Preparing and having an introduction where I was thoughtful about what I wanted to say helped to create natural openings for one-on-one conversations and those one-on-one conversations is where the real magic happens.
Which brings me to my second key strategy that I want to share and that's focus on quality connections over quantity. When you're at networking events or group situations, don't pressure yourself to be the loudest voice in the room or even to be a voice at all if it feels too draining. Okay? Instead, make it your goal to find just two or three people you'd like to connect with further once the event ends. And think of the initial event as the starting point, not the main event. The real relationship building happens in those followup one-on-one conversations where you can truly shine.
During the event, look for those who align with your goals, pay attention to what others say they need. Often you'll hear someone mention a challenge that you can help with. That's your opening for deeper conversation.
When you do find someone you'd like to know better, be direct. Reach out to them and say, "I'd love to learn more about your work. Would you be open to a virtual coffee chat?" Then, and this is crucial, make sure you're following up within 24 hours. You may even want to block off time on your calendar to, after the event, reach out to folks, or even leave space in your calendar open so that people can schedule with you.
In the follow up emails that you send to people, reference something specific from your conversation or from the event, and maybe even suggest two or three specific times to meet. If you have a scheduling link, even better. I talk about the importance of a scheduling link in episodes 21 and 36 as your minimum viable presence. So feel free to check those episodes out if you're still on the fence about a scheduling link. I highly recommend you get one.
But approaching those events where you're meeting a lot of people and feeling generally drained with that structured approach that I recommended of learning about people and then holding yourself accountable to get to know them further after the event, it helps take the pressure off the event itself and it helps take the pressure off of you too in that event. And it helps you build meaningful relationships.
The third crucial element of thriving in these group settings as an introvert is managing your energy effectively. And this is where many introverted entrepreneurs struggle. They push themselves to do all the right business activities without honoring their need for recharge time.
Susan Cain, who's the author of the book Quiet, says that introverts should arrange their lives around their preferences while stretching outside comfort zones selectively, which I think is really well said and I highly recommend that book for all the introverts out there.
What this means is scheduling buffer zones before and after high energy activities. For me, this means blocking off maybe an hour before any presentation or networking event to center myself, review my notes, and get into the right headspace. And after the event, also scheduling time because I need even more time to decompress after an event.
Whenever I host a webinar or a workshop, I block off at least an hour afterwards for a walk. And I often even end my work day right after these high-energy events, right? It takes so much of my energy to be in a one-hour call presenting to people and taking questions and interacting, even if it's a topic that I love sharing about. I get really tense and I even literally shake sometimes in those group presentations because of the adrenaline and attention.
And I've learned that having that buffer time allows for me to show up fully without dreading the energy drain. Remember, it's not just about recovery, it's about prevention too. Build regular recharge activities into your weekly schedule so that you keep doing these business-building and business-development activities and it could be anything right it could be reading, walking, meditating, any quiet activity that fills your cup. It's necessary maintenance for your business's most important asset, which of course is you.
Just another thought here, similar to preparing an introduction, I hope it goes without saying that spending a lot of time preparing for any speaking engagement or workshop that you're hosting is a must, okay? It doesn't remove the discomfort, but it does mitigate at least some of the anxiety when you prepare and practice before going into that sort of event.
Finally, let's talk about building your social confidence gradually. I want you to think of it like strengthening a muscle. Okay, you start small with lightweights and gradually work your way up to more challenging weight. Just like you wouldn't start your fitness journey by trying to lift 200 pounds, right? You shouldn't start your networking journey by hosting a 100-person event.
We're going to start with an easier weight. And what that looks like is maybe it's just joining online communities where you can participate in written discussion at your own pace, right? Maybe then it's moving on to virtual one-on-one meetings with people you already know. A little more scary than online forums but maybe less scary than a group event.
And then once that feels a little bit more comfortable, gradually progress to small in-person meetings, then larger group events, and eventually if it serves your business, speaking or leading groups. If you're an introvert, but you have a vision to run a company that hosts group retreats, or maybe you're a writer and you know, you'll have to do book signings, which terrify you, right?
I want you to think of it like any other skill. We can gradually build up your ability to excel in group settings. It just takes practice and exposure. This is exactly what happened for me when I started running the Mom Entrepreneur Circle, which again is the free networking and community that I run to bring together mom entrepreneurs.
I was so hesitant to lead the group initially, but I knew I wanted to have a business that offered a community element to the coaching. It's so important that us moms know we aren't alone. And the only way to really create that safe space is by bringing mom entrepreneurs together. But how would I be able to do that as an introvert who hates leading groups, right?
So I started practicing leading groups. I started building that muscle. At first it was terrifying and I would leave the calls dripping in sweat, but over time it became more comfortable. Month after month it got easier and now I can run those meetings without breaking a sweat.
Okay, the key is consistency, showing up regularly for small challenges until they become comfortable, then taking on slightly bigger ones. It's like how we talked about in last week's episode that your biggest goals and vision will require you to become a different version of yourself, a better version of yourself.
Okay, you can still be an introvert and add value to groups. It doesn't happen overnight. But with small intentional actions, you'll one day look back and simply be amazed at what you are capable of doing. So let's look at those powerful strategies and do a little recap.
Number one, I want you to truly embrace your natural strengths that come with being an introvert. Being the quiet, thoughtful business owner is a strength. Stop seeing introversion as a limitation, okay? And I want you to be proud of who you are.
The second thing is prepare and practice for group situations. Having a go-to introduction and questions ready can work wonders for your anxiety and for your focus in settings where you're meeting new people and maybe initially feeling terrified.
The third thing is focus on quality connections and focus on following up one-on-one rather than trying to work the whole room and make the event itself be worthwhile, okay? That event will be worthwhile if you get two to three people that you can follow up with individually afterwards.
Number four, protect your energy with buffer times before and after high-energy events as needed. Do the things that fill your cup.
And the last thing is I want you to gradually stretch your comfort zone while honoring your natural preferences. If you're ready to start showing up differently, and maybe even showing up at all in spaces that you usually avoid from being an introvert, I want you to find one of those spaces this week and pick just one of these strategies to implement.
Maybe it's crafting your introduction, right? Or focusing on scheduling one-on-one coffee chats after the meeting. Maybe there's a networking event that you attended last month, and you have a list of people that you can actually reach out to to schedule one-on-one chats this week.
Whatever it is, I want you to practice something small this week that pushes you just a little bit as an introvert out of your comfort zone but that makes you stronger. And next week I'm going to be talking about a topic that's near and dear to my heart. It's the I-don’t-know trap. If you've ever felt stuck in your business because you didn't know what to do next, or maybe you didn't know what to do first, that episode is going to be life-changing. I will give you the secret to getting past that I don't know moment every time it pops up in your business.
And if you found today's episode helpful, please leave a rating and a review for the podcast. It helps moms just like you find this as a resource. And even better, I encourage you to send this episode to another introverted mom to listen so that they can start to see the potential in themselves to quit their job and start a business if that's their dream.
Until next time, keep taking those small steps forward. They all add up to create the business and life you love. Thanks for listening and I will see you next week.
Thanks for listening to this week’s episode of How to Quit Your Job: A Mom’s Guide to Creating a Life and Business You Love. If you want to learn more about how I can help you stop making excuses and start making moves, head on over to www.jenna.coach. I’ll see you next week.
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